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Rotoplas

We produced these animated stories for Rotoplas. These videos tell human, character driven, engaging stories. The brand is present throughout, but in a subtle, and elegant way. The final product is emotional, and had high engagement levels with our audience.

Our creative team worked on the production and development of the videos starting with the creative idea. We then produced a literary script, a technical script, character design, background design, character animation, and audio production.

There are several stories in the series. In one, we have Ana, a goalkeeper who discovers that love and support are the only things she needs to be at her best. We also tell the story of Diego, an Agricultural Engineer who managed to fulfill the dream of having his own vineyard through effort and dedication. We continue with the story of Karen, who meets Carlos when her building has a water problem, and Rotoplas comes to the rescue. Finally, we tell the story of Martín, a garlic farmer in Actopan, who depends on water to carry out his work. The Rotoplas rainwater collectors in his community greatly improved everyone's quality of life, including his own. This last story is based on a real person, and he makes an appearance in the video.

Stage design was carefully planned to tell the story in an entertaining way, while still featuring the brand. Our animators managed to tell a complete story in a short amount of time. An example of our in house talent producing a cost effective solution for one of our clients.